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Roger Grace Associates

Veteran sensors marketing consultant recognised for significant contributions to the international sensors industry. more

Aug 4, 2016 1:37 PM events

The American Marketing Association defines marketing as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” more

Aug 3, 2016 4:38 PM mems

Please note that article’s content is not exclusive and limited to future ‘MEMS Millionaires’. Many of its observations and strategies are applicable to any entrepreneurial/new business activities in all technology business commercialisation sectors. more

Feb 4, 2016 3:18 PM articles

Printed/Flexible/Stretchable (P/F/S) Sensors have been around for many years. Interlink Electronics introduced their first Force Sensing Resistor (touch) sensor in 1982. more

Dec 11, 2015 12:37 PM articles

Industry roadmaps are critical to the successful commercialisation of technology and so it has been with micro-electro-mechanical systems (MEMS). more

Sep 1, 2015 4:53 PM articles

MEMS standards are a critical success factor in the commercialisation process of MEMS and are applicable and needed in its many steps. more

Jun 30, 2015 2:22 PM articles

Roger Grace Associates announced the availability of the final market research report, “Critical Success Factors for the Commercialization of MEMS: The 2013 MEMS Commercialization Report Card” at MEMS Executive Congress 2014. more

Nov 10, 2014 3:12 PM mems